Have you noticed people cover their webcams with tape these days? That’s because webcams are really easy to hack. And none of us want to find a video of ourselves getting dressed on the internet.
But webcams are everywhere – your laptop, your phone, your tablet, your friend’s phone… can you be sure they’re all covered? It’s much more effective - much smarter - to tape up your genitalia.
In consumer research, people wondered if they may look more ridiculous wearing Nakey Tape, than just being caught naked. This feedback was unexpected, but we rose to it. Having learned the importance of personalisation to the modern consumer, we decided to launch with a range of nine styles.